fitfinder

About

Built in Dublin, by people who actually train here.

fitfinder isn't a venture-funded SaaS roll-up from London or San Francisco. It's two Dubliners who got tired of watching Irish studios hand a third of their revenue to platforms that treat them as inventory. So we built the alternative.

Meet the team

  • Cian Hendricken, co-founder of fitfinder

    Co-founder

    Cian Hendricken

    Former Dublin senior hurler. Cian spent a decade inside Ireland's elite athletic system — the gym floors, yoga rooms, recovery clinics and S&C studios that keep county-level athletes patched together.

    Every studio he trained at had the same complaint: paying for slow software AND a slice of every booking, with nobody actually on their side. fitfinder is the platform he wished existed at 6am sessions.

  • James Hendricken, co-founder of fitfinder

    Co-founder

    James Hendricken

    James handles studio partnerships and the technical side of fitfinder — the conversations with Irish gym owners + the troubleshooting when something on the dashboard, the Stripe payouts, or the booking widget doesn't behave the way it should.

    If you've reached out as a studio, James is probably the one who emailed back. If something on the platform stopped working at 6am on a Tuesday, James is the one who'll be staring at the logs.

Why we exist

The big international platforms treat studios like inventory. Members book through them, the platform owns the relationship, and the studio takes home a fraction of what they earn from their own door. We didn't want that for Irish fitness, so we built the alternative — studios-first, Stripe-direct, no middleman owning your members.

How we built it

Studios-first. Before we worried about chasing members, we sat with studio owners across Dublin, Cork, Galway and Limerick and asked one question: “What would actually be useful to you?” Their answers became the roadmap.

  • Direct Stripe payouts to the studio. Bookings settle to your account, not ours.
  • Flat 10% commission + Stripe processing fees — never a subscription on the marketplace tier. Pay per booking; nothing if it's a quiet week. Same pricing model as Glofox and Momence on the payments side.
  • Optional SaaS tools when you're ready. Member CRM, memberships, attendance, multi-location scheduling — replace Glofox or Momence on your own timeline.
  • An embeddable widget for your own site. Take bookings on yourstudio.ie without sending visitors somewhere else.
  • You own your members. Always have done. We're not selling them back to you.

Where we're going

Ireland first, UK next. We're a small team — we answer our own support emails and we talk to studio owners constantly. If you're a studio owner, an instructor, or a member with feedback, we'd genuinely love to hear from you.

Built in Dublin · Made for Irish studios